Case Study on Dont Let Fear Guide Your Path Henry B. Balfanz, Alma College, USA

answer these questions

4) How do you assess the adequacy of the elements of the marketing mix (7 Ps for service marketing:
price, place, promotion, product/service, people, process, physical evidence)?
5) Should Pavlik consider adding exercise machines to broaden her potential clientele? Why or why not?
6) Considering that some classes are reaching capacity, should Pavlik raise prices? Why or why not?

add a conclusion paragraph.

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